Now my advertising works: an advertiser's guide to what..
For the first time, see Asian advertising strategies through the eyes of Asia's top brand marketers - BMW, Heineken, Hewlett-Packard, IKEA, Mercedes-Benz China, Motorola, Pan Pacific Hotels, Pruden…
- Edition
- -
- ISBN/ISSN
- 981-244-616-8
- Collation
- 205p.; 23 cm.
- Series Title
- -
- Call Number
- 659 AIT n
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