APA Style

BECKWITH, Harry. (1997). Selling the invisible: a field guide to modern marketing . New York: Warner Books.

Chicago Style

BECKWITH, Harry. Selling the invisible: a field guide to modern marketing. New York: Warner Books, 1997. Text.

MLA Style

BECKWITH, Harry. Selling the invisible: a field guide to modern marketing. New York: Warner Books, 1997. Text.

Turabian Style

BECKWITH, Harry. Selling the invisible: a field guide to modern marketing. New York: Warner Books, 1997. Print.