APA Style

CUMMINS, Julian. (2002). Sales promotion: how to create, implement and integrate.., 3E . London: Kogan Page.

Chicago Style

CUMMINS, Julian. Sales promotion: how to create, implement and integrate.., 3E. London: Kogan Page, 2002. Text.

MLA Style

CUMMINS, Julian. Sales promotion: how to create, implement and integrate.., 3E. London: Kogan Page, 2002. Text.

Turabian Style

CUMMINS, Julian. Sales promotion: how to create, implement and integrate.., 3E. London: Kogan Page, 2002. Print.