Free: how today's smartest business profit..
Known as "Freemium," this combination of free and paid is emerging as one of the most powerful digital business models. In Free, Chris Anderson explores this radical idea for the new global economy…
- Edition
- -
- ISBN/ISSN
- 978-1-4013-2290-8
- Collation
- xvi,282p.; 20 cm.
- Series Title
- -
- Call Number
- 658.81 AND f
Free prize inside: the next big marketing idea
In his new book, Seth Godin shows how you can make your customers feel that way again. Free Prize Inside is jammed with practical ideas you can use right now to MAKE SOMETHING HAPPEN, no matter wha…
- Edition
- -
- ISBN/ISSN
- 978-0-141-01971-0
- Collation
- 239p.; 20 cm.
- Series Title
- -
- Call Number
- 658.81 GOD f
Chaotic markets: thriving in a world of unpredictability
There is no doubt that the business environment has become increasingly unpredictable. Yesterday's market leaders become tomorrow's has-been; upstarts take on established giants; customers flock to…
- Edition
- -
- ISBN/ISSN
- 978-0-275-99371-9
- Collation
- viii,198p.; 24 cm.
- Series Title
- -
- Call Number
- 658.81 SAM c
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